What Should I Speak About at the New Media Expo?

Looks like the deadline to submit to speak is this Friday for the New Media Expo. I’ve procrastinated long enough. So, now I turn to you to get your input.

What do you think I should propose to speak about at the 2008 New Media Expo?

In 2006 I spoke about Promoting Your Podcast. In 2007 I spoke about using social media to build buzz and develop your brand.

A couple ideas I’ve had include:

Free Podcast + Premium Content = A Formula for Making Money with Social Media
Building Community: How to Connect with Your Audience to Increase Your Brand’s Value
The Magic Triad: 3 Key Ingredients for Creating Effective Content and a Loyal Audience
Content Machine: A Streamlined Process for Prolific Content Creation without Spending Hours of Your Time or Losing Your Mind
How to Become a Successful Full-Time New Media Consultant

Which of these do you like best? Do you have any other ideas for me to submit?

This entry was posted on Wednesday, February 27th, 2008 and is filed under Podcasting Events. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

9 Responses to “What Should I Speak About at the New Media Expo?”

Hank Davis
February 27th, 2008 18:53
1

They’re all great ideas but the first one you list seems to be the one that needs the most attention.

When new media personalities say “premium content”, some people tend to cringe. There has to be a proper balance of free content and monetizing your efforts.

I’d like to hear your thoughts on that one. Whatever you talk about I’m sure it will be compelling.
Mark Pentleton
February 27th, 2008 19:10
2

Hola Jason -
Chris O'Byrne
February 27th, 2008 20:45
3

I like #2 and #3, both having to do with building community. I think this is SO important and an often overlooked part of the process. Great content + loyal community = goodness for everyone!
Charles Stricklin
February 27th, 2008 22:10
4

I still say #3 or #4.
Joe
February 28th, 2008 06:31
5

4
Jason Van Orden
February 28th, 2008 11:17
6

Thanks for the feedback everyone. It’s definitely helpful.

@Mark,

If I talk about premium content, I’d love to interview you as a case study. I mentioned your podcast the other day as an example when I spoke at the Social Media Telesummit.
Jason Van Orden
February 28th, 2008 11:25
7

BTW, I’ve received some off-site feedback on this as well and #3 is definitely in the lead right now.
Andrew Darlow
February 28th, 2008 20:54
8

Hi Jason:

Great ideas. #4 is my pick, but I would add some related promotion tips as well since that is so important.

All the best!

Andrew Darlow
Editor, imagingbuffet.com
Jason Van Orden
March 3rd, 2008 17:05
9

Thanks everyone for the input. I submitted topic #3 for consideration to be presented at the New Media Expo. This year I am doing very little speaking, but this is the one event I still want to present at because I enjoy the it so much.

Here is what I submitted.

——

The Magic Triad: 3 Key Ingredients for Creating Effective Content and a Loyal Audience

In order to get your message heard online it