Comments on: How to Find Target Podcasts for Your Ads http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads Podcasting and social media commentary, tips and resources from podcasting consultant and author, Jason Van Orden. Tue, 07 Oct 2008 16:24:39 +0000 http://wordpress.org/?v=2.5 By: Scott from Living In Las Vegas Podcast http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-723 Scott from Living In Las Vegas Podcast Thu, 06 Jul 2006 18:58:06 +0000 http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-723 Thanks, Jason. What's interesting is that podcasters are constantly told to include good ID3 tags in the MP3 files. Take a look at one of ours...very complete. Yet there are many podcasts in the example I gave that have NO ID3 TAGS at all! Frustrating, to say the least. Any insight you can provide would be greatly appreciated. Cheers, Thanks, Jason.

What’s interesting is that podcasters are constantly told to include good ID3 tags in the MP3 files. Take a look at one of ours…very complete. Yet there are many podcasts in the example I gave that have NO ID3 TAGS at all!

Frustrating, to say the least. Any insight you can provide would be greatly appreciated.

Cheers,

]]> By: jason http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-722 jason Thu, 06 Jul 2006 18:12:41 +0000 http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-722 Scott, That is a great question. I wish I had more insight on it right now. iTunes has their own proprietary way of calculating this. I imagine in the future this will become much more important to searchers as well as those being listed. Think about how important Google ranking is to businesses. iTunes is already a significant "search engine" when it comes to finding podcasts. I'm going to do some sleuthing to see what I can find. Jason Scott,

That is a great question. I wish I had more insight on it right now. iTunes has their own proprietary way of calculating this.

I imagine in the future this will become much more important to searchers as well as those being listed. Think about how important Google ranking is to businesses. iTunes is already a significant “search engine” when it comes to finding podcasts.

I’m going to do some sleuthing to see what I can find.

Jason

]]> By: Scott from Living In Las Vegas Podcast http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-721 Scott from Living In Las Vegas Podcast Thu, 06 Jul 2006 10:57:23 +0000 http://www.jasonvanorden.com/how-to-find-target-podcasts-for-your-ads#comment-721 Do you have any insight as to how Relevancy is calculated on iTunes? For example, I find that when searching on the term "Las Vegas", our show, which once ranked among the top five, is now MUCH lower, yet our show is specifically about Las Vegas. Any insight would be appreciated. We are using ID3 tags on our MP3 file, by the way. Thanks. Do you have any insight as to how Relevancy is calculated on iTunes? For example, I find that when searching on the term “Las Vegas”, our show, which once ranked among the top five, is now MUCH lower, yet our show is specifically about Las Vegas.

Any insight would be appreciated. We are using ID3 tags on our MP3 file, by the way.

Thanks.

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