Learn how to podcast and blog to to establish thought leadership, extend your brand and engage your target market

Positive reviews in iTunes are important for getting increased exposure and attracting more subscribers from their directory. How would you like to get some more?
From my experience, positive reviews appear to contribute to increasing:

• The rank of your podcast
• How high up you appear in search results and featured podcast listings
• Your popularity rating in search listings
• The chance that you will be noticed by the iTunes podcast editorial team to get featured

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David Maister, a podcaster and business strategist who sadly I heard about for the first time today, presented at PodCamp Boston this morning. Even sadder is the fact that I missed it because I was taken my time getting going this morning.

There was a storm on Twitter about his session. That’s how I heard about it.

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I’ve been posting (and will be through tomorrow) regular updates, interesting ideas and resources that I pick up at PodCamp Boston. They’re short and sweet and can be found on my Twitter page.

You can also check out the master PodCamp Twitter page where everyone’s posts are being aggregated.

How would you like to have a “radar” for news, information and content being published by top podcasting pundits? My Danish friend and podcasting consultant, Karin H

Contact me if you’d like to make some extra money with your podcasting and WordPress experience. I need freelancers both for myself and for students/clients. I’m not sure how regular the work will be, but I’d like to maintain a list of dependable people who do a quality job.

I’m looking for people who know how to do most or all of the following (or can learn very quickly). (more…)

There are some in the blogosphere who say podcasting is dead. To them I ask: if podcasting is dead, then why is my book currently #1 in the broadcasting category on Amazon

In the past I’ve mentioned a tool, GigaVox Audio lite, that I use to publish my show that gives me increased flexibility and cuts down on my publishing workflow time. Now you can again sign up for a free new account on this very handy system.

Right after I mentioned GigaVox, earlier this year, they closed their beta system to new accounts. I soon discovered that it was because Podango (a company I have consulted for) bought the GigaVox Audio Lite technology. This was great news since I was one person encouraging Podango to integrate this technology into their system. To my surprise they went ahead and bought it.

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Sometimes a simple, visual explanation of podcasting comes in handy. I extracted the most successful explanations from my speaking engagements and created a short video (8m11s) that can be freely used under the Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License. Feel free to share it with colleagues, friends or even your grandma. Post it to your site or blog if it will come in handy. You can get it from YouTube here or from Revver here.

The last day or do I’ve been wading through posts about the New Media Expo and wanted to share some of the interesting insights I’ve found. I’ll share more of my own insights on the next episode of The Podcasting Underground. In the meantime, here’s my recommended reading.

• An excellent outline of the Wallstrip keynote

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Microsoft just announced Zune 2 and this time, podcasts are supported. The presence of the Zune guys at the New Media Expo was indication that something exciting was on the horizon, but when I had dinner with them on Saturday night their lips were sealed. Now the news is confirmed. Here are the important details.

• The Zune Marketplace will soon include a select number of audio and video podcasts
• You also be able to subscribe to any other podcast by entering an RSS feed address
• Zune 2 will sync via wireless at home (very handy for podcast syncing)
• The new Zunes will be available this holiday season

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